Selling Black Entertainment Television
by
Beretta E. Smith-Shomade
Language: English
Release Date: August 21, 2012
Launched in 1980, cable network Black Entertainment Television (BET) has helped make blackness visible and profitable at levels never seen prior in the TV industry. In 2000, BET was sold by founder Robert L. Johnson, a former cable lobbyist, to media giant Viacom for 2.33 billion dollars.
This...