Amy Macy: 1 book

Book cover of Record Label Marketing

Record Label Marketing

How Music Companies Brand and Market Artists in the Digital Era

by Clyde Philip Rolston, Amy Macy, Tom Hutchison
Language: English
Release Date: November 19, 2015

Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent...
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