Alfred A Marcus: 3 books

Book cover of The Future of Technology Management and the Business Environment

The Future of Technology Management and the Business Environment

Lessons on Innovation, Disruption, and Strategy Execution

by Alfred A. Marcus
Language: English
Release Date: December 7, 2015

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. ** ** ANTICIPATE AND SHAPE TECHNOLOGICAL DISRUPTION...INSTEAD OF BEING VICTIMIZED BY IT Gain powerful insights for crafting...
Book cover of Strategies for Managing Uncertainty

Strategies for Managing Uncertainty

Booms and Busts in the Energy Industry

by Alfred A. Marcus
Language: English
Release Date: May 31, 2019

All organizations must cope with future uncertainties. These uncertainties affect the strategic choices they make. They must commit scarce organizational resources to future outcomes which they have little assurance will come into being. Marcus explores how decision makers in the energy industry made...
Book cover of Innovations in Sustainability
by Alfred A. Marcus
Language: English
Release Date: August 10, 2015

To what extent can competition between companies encourage innovations in sustainability that have the potential to solve some of the world's major challenges? Using a series of case studies, this book pits closely related competitors against each other to examine the progress in and obstacles to...
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