Alex L Goldfayn: 2 books

Book cover of Evangelist Marketing

Evangelist Marketing

What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn't)

by Alex L. Goldfayn
Language: English
Release Date: January 3, 2012

In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if consumer tech makers ceased all marketing activity today, they would not see a significant decline in sales.In this book, Alex presents why the current state...
Book cover of Going Digital

Going Digital

Simple Tools and Techniques for Sharing and Enjoying Your Digital Photos and Home Movies

by Alex L. Goldfayn
Language: English
Release Date: February 22, 2011

Get digital prints that look better than film, create amazing photo and video DVDs, and even learn to use your camera phone to its maximum potential with this non-technical, easy-to-understand guide Imagine displaying your photos on your television in big-screen glory, set to your favorite...
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