Alan Zimmerman: 7 books
The Payoff Principle
Discover the 3 Secrets for Getting What You Want Out of Life and Work
Language: English
Release Date: March 3, 2015
Where do you hope to go with your life, your career, and your relationships? How will you muster the energy to keep on keeping on, in the good times and the bad? What skills do you have to learn—and then use—to make sure you get the payoffs you really want in your professional life and your personal...
The Service Payoff
How Customer Service Champions Outserve and Outlast the Competition
Language: English
Release Date: May 17, 2011
It gives you all the tools you need to go BEYOND customer service, to go BEYOND customer satisfaction, to achieve customer enthusiasm. And you'll be able to use these hundreds of tips and tactics, skills and strategies, on the job, in any job, or even at home, because everyone in your life is a ''customer.''...
Business to Business Marketing Management
A Global Perspective
Language: English
Release Date: September 25, 2017
Business to business markets are considerably more challenging than consumer markets and as such demand a more specific skillset from marketers. Buyers, with a responsibility to their company and specialist product knowledge, are more demanding than the average consumer. Given that the products themselves...
by Alan Zimmerman
Language: English
Release Date: June 1, 2011
Language: English
Release Date: June 1, 2011
Communication can be magic, but it can also be maddening. It all depends on the skills you have. This book will bring out the magic. Whether it is with your spouse, your kid, your friend, or your co-worker, almost any relationship can be strengthened. And the strengthening process taught in this book...
The Economics of Counterfeit Trade
Governments, Consumers, Pirates and Intellectual Property Rights
Language: English
Release Date: February 21, 2009
The expansion of world trade has brought with it an explosive growth in counterfeit merchandise. Estimates put the world total for counterfeit products at about one half trillion dollars annually, although it is impossible to accurately determine the true size of the counterfeit market. What is known...
Protecting Your Intellectual Property Rights
Understanding the Role of Management, Governments, Consumers and Pirates
Language: English
Release Date: December 9, 2012
Counterfeit products represent a growing problem for a wide range of industries. There are many estimates of the size of this problem most of which coalesce around $500-billion annually on a global basis. Overall, a wide range of industries agree that there is a severe problem with the global protection...
Powerful Learning
What We Know About Teaching for Understanding
Language: English
Release Date: July 15, 2015
In Powerful Learning, Linda Darling-Hammond and an impressive list of co-authors offer a clear, comprehensive, and engaging exploration of the most effective classroom practices. They review, in practical terms, teaching strategies that generate meaningful K–2 student understanding, and occur both...