Adrian Athique: 3 books

Book cover of Transnational Audiences

Transnational Audiences

Media Reception on a Global Scale

by Adrian Athique
Language: English
Release Date: June 7, 2016

In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception...
Book cover of Digital Media and Society

Digital Media and Society

An Introduction

by Adrian Athique
Language: English
Release Date: July 31, 2013

The rise of digital media has been widely regarded as transforming the nature of our social experience in the twenty-first century. The speed with which new forms of connectivity and communication are being incorporated into our everyday lives often gives us little time to stop and consider the social...
Book cover of The Multiplex in India

The Multiplex in India

A Cultural Economy of Urban Leisure

by Adrian Athique, Douglas Hill
Language: English
Release Date: December 17, 2009

During the decade of its existence in India, the multiplex cinema has been very much a sign of the times – both a symptom and a symbol of new social values. Indicative of a consistent push to create a ‘globalised’ consuming middle class and a new urban environment, multiplex theatres have thus...
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