50Minutes: 498 books

Economist and Nobel Prize winnerThis book is a practical and accessible guide to understanding the life and works of Joseph Stiglitz.In 50 minutes you will be able to:   • Recognize and understand the main ideas behind the contributions of Joseph Stiglitz and his New Keynesian approach   • Identify...

Understand competitive forces and stay ahead of the competitionThis book is a practical and accessible guide to understanding and implementing Porter’s five forces, providing you with the essential information and saving time. In 50 minutes you will be able to:    • Understand the five forces...

Find out how Google became the most visited site in the world just 50 minutes! Google is one of the world’s most valuable brands, and currently has billions of users worldwide. From humble beginnings in the computer labs of Stanford University, the search engine’s innovative approach to...

Find out how Spotify changed the way we listen to music in just 50 minutes! Spotify is a music streaming service which was launched in 2008. Its freemium business model, which allows users to choose between listening to music for free or paying a monthly subscription to access an ad-free version...

Find out how Groupon exploded around the world in just 50 minutes! The online deal marketplace Groupon was founded in 2008 in response to ordinary citizens’ declining buying power during the global economic crisis. Its initial success was astounding: its early growth outstripped that of...

Find out how YouTube made video content accessible to all in just 50 minutes! YouTube is a video sharing platform which was launched in 2005. Although it was originally developed as a simple video sharing platform, it has evolved into one of the most popular websites on the internet, with...

Ready to take your career to the next level? Find out everything you need to know about developing and implementing a career strategy with this practical guide. If you find yourself at a professional dead end or have a nagging feeling that you are on the wrong career path, you are far from...

Ready to take your business to the next level? Find out everything you need to know about effective market research with this practical guide.If you are considering setting up your own business, then market research should be the first thing on your mind. How else will you identify your market, your...

Ready to take your business to the next level? Find out everything you need to know about delivering and receiving constructive feedback with this practical guide. Most of us find it difficult to deliver feedback: no matter how constructive we intend our comments to be, there is always a risk...

Boost quality and consistency in your business!This book is a practical and accessible guide to understanding and implementing the Six Sigma method, providing you with the essential information and saving time.In 50 minutes you will be able to:   •  Follow the DMAIC methodology to successfully...

Boost competence and efficiency in your companyThis book is a practical and accessible guide to understanding the Peter Principle, providing you with the essential information and saving time.In 50 minutes you will be able to:   • Understand the theory behind the Peter Principle and how it can...

It can be hard for busy professionals to find the time to read the latest books. Stay up to date in a fraction of the time with this concise guide. Taking a company from being good to being great is no mean feat, but luckily Collins has outlined some interesting concepts to help business owners...

Boost business performance, prepare for change and implement effective strategiesThis book is a practical and accessible guide to understanding and implementing the McKinsey 7S framework, providing you with the essential information and saving time.In 50 minutes you will be able to:   • Understand...

Innovate your way to success and push your business to the next level!  This book is a practical and accessible guide to understanding and implementing blue ocean strategy, providing you with the essential information and saving time.   In 50 minutes you will be able to:    • Distinguish...