Hospitality category: 1805 books

Cover of The Escape Industry

The Escape Industry

How Iconic and Innovative Brands Built the Travel Business

by Mark Tungate
Language: English
Release Date: October 3, 2017

Travel as a concept is universally attractive and the opportunities for fun, engaging branding and marketing in this sector are arguably limitless. Glamour and appeal aside, travel is a hugely competitive, multi-million pound industry and marketers of all sectors can learn important lessons from it....
Cover of Routledge Handbook of Sport Management
by
Language: English
Release Date: March 1, 2013

The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional...
Cover of Human Resources and Tourism

Human Resources and Tourism

Skills, Culture and Industry

by Dr. Darren Lee-Ross, Dr. Josephine Pryce
Language: English
Release Date: May 7, 2010

The tourism industry provides employment for literally millions of individuals. Despite global recessions, terrorist attacks and other catastrophes this is likely to remain unchanged in the long-term. Resilience of this nature helps tourism remain a major global employer in both developed and emerging...
Cover of Global Trends

Global Trends

Facing up to a Changing World

by A. Done
Language: English
Release Date: October 31, 2011

Looks at the bigger picture, and the future trends that are going to affect the global business world over the next few years. The author analyses traditional themes such as technology and sustainability but also takes into consideration the effects of developments in other areas such as health, education and demographics
Cover of Tourism Encounters and Controversies

Tourism Encounters and Controversies

Ontological Politics of Tourism Development

by
Language: English
Release Date: March 9, 2016

The multiplicity of tourism encounters provide some of the best available occasions to observe the social world and its making(s). Focusing on ontological politics of tourism development, this book examines how different versions of tourism are enacted, how encounters between different versions of...
Cover of Portable Bed & Breakfast

Portable Bed & Breakfast

Empower Your Freedom Lifestyle With Airbnb

by Ashley R Parent
Language: English
Release Date: October 21, 2015

Are you looking to make some extra money with your rental?  If you are already or thinking about moving to paradise and wish to learn how to use Airbnb to help fund your dream lifestyle? This step-by-step guide is loaded with juicy information on how to successfully and quickly turn a...
Cover of Tasting Tourism: Travelling for Food and Drink
by Priscilla Boniface
Language: English
Release Date: March 2, 2017

Along with basic practical reasons, our practices concerning food and drink are driven by context and environment, belief and convention, aspiration and desire to display - in short, by culture. Similarly, culture guides how tourism is used and operates. This book examines food and drink tourism,...
Cover of Tourism in Peripheral Areas
by
Language: English
Release Date: August 31, 2000

There has been little research on tourism in those European countries or regions which lie outside the continent’s main centres of production and population, even though tourism may be one of the few economic options open to them. This volume aims to fill a gap by presenting a range of case studies...
Cover of Tourism Social Media

Tourism Social Media

Transformations in Identity, Community and Culture

by
Language: English
Release Date: July 18, 2013

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies social...
Cover of Media Strategies for Marketing Places in Crisis
by Eli Avraham, Eran Ketter
Language: English
Release Date: May 31, 2012

Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that today, a negative image is more harmful than ever. Whatever the cause of the negative image, places perceived as dangerous, frightening, or...
Cover of Tropical Whites

Tropical Whites

The Rise of the Tourist South in the Americas

by Catherine Cocks
Language: English
Release Date: March 5, 2013

As late as 1900, most whites regarded the tropics as "the white man's grave," a realm of steamy fertility, moral dissolution, and disease. So how did the tropical beach resort—white sand, blue waters, and towering palms—become the iconic vacation landscape? Tropical Whites explores the...
Cover of Innovative Marketing Communications
by Guy Masterman, Emma Wood
Language: English
Release Date: June 1, 2007

Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, implementation and evaluation...
Cover of Tourist Activities in Multimodal Texts

Tourist Activities in Multimodal Texts

An Analysis of Croatian and Scottish Tourism Websites

by M. Nekic, Melani Neki?
Language: English
Release Date: December 16, 2014

The book is devoted to the analysis of promotional material of tourist activities on tourism websites, including walking, dining, and visiting natural and cultural heritage sights, as instances of multimodal texts through a case study of Croatian and Scottish tourism websites.
Cover of International Cases in Tourism Management
by Susan Horner, John Swarbrooke
Language: English
Release Date: February 18, 2004

International Cases in Tourism Management includes: * Profiles of individual companies * Case studies on destination management and marketing * Material on different management functions in tourism, such as marketing and human resource management * Case studies of particular types of tourism,...
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