Electronic Commerce category: 2867 books

Cover of Cómo potenciar la web en los medios sociales
by Accerto
Language: Spanish
Release Date: March 25, 2014

Las redes sociales se establecen cómo un nuevo canal, el de la conversación y la resonancia de las personas. Si sabemos aprovechar toda su potencialidad pueden convertirse en una verdadera oportunidad, incluso una alternativa a costosísimas campañas publicitarias. En definitiva, la comprensión...
Cover of M- marketing
by Accerto
Language: Spanish
Release Date: March 25, 2014

Con la aparición de la telefonía móvil, la comunicación, tanto personal como profesional, ha dado un gran salto porque ha hecho posible que las personas puedan estar conectadas en cualquier parte y en cualquier momento. La posibilidad de una comunicación interpersonal ininterrumpida ha variado...
Cover of Contenidos sociales, claves para el éxito de la estrategia
by Accerto
Language: Spanish
Release Date: March 25, 2014

En los medios sociales, el contenido es el rey. La moneda de cambio en blogs, Twitter, Facebook y YouTube es el contenido, porque es aquello sobre lo que los usuarios hablan, lo que comparten y lo que las empresas tienen que ofrecerles si lo que quieren es captar su atención.  Sin embargo,...
Cover of Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates
by Shawn Collins
Language: English
Release Date: August 6, 2013

In Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates, author Shawn Collins presents a three-step approach for affiliate managers to recruit, educate, and retain affiliates in their affiliate programs.Drawing on his ten years of experience as an affiliate manager and...
Cover of Social Networking

Social Networking

What They Don't Want You To Know About Social Network Analysis For Startups, Social Networks Journal, Social Networking for Schools, Social Networking Big Business on Your Computer, List of Social Networks, Free Social Networks and More

by Royce Washington
Language: English
Release Date: July 6, 2013

This is a top-notch guide for making money with social networks by learning about social network analysis for startups, social networks journal, social networking for schools, social networking big business on your computer, list of social networks, social networking software, free social networks, social networks for business and more.
Cover of Web Words That Work

Web Words That Work

Writing Online Copy That Sells

by Michael Miller
Language: English
Release Date: December 27, 2012

Write great search-optimized, customer-optimized web copy! (No experience? No problem!)   Need to put together a website? Or post to your company’s Facebook page? Or write a great Google AdWords ad? You know it’s important. Your image is at stake. Maybe a lot ofmoney, too. But you’re not a...
Cover of The Producism Manifesto: A New Game For A New Economy (Version 1.3)
by Drew Little
Language: English
Release Date: April 28, 2013

Cover of 30 Days to Online PR & Marketing Success

30 Days to Online PR & Marketing Success

The 30 Day Results Guide to Making the Most of Twitter, Facebook, LinkedIn, and Blogging to Grab Headlines and Get Clients

by Gail Martin
Language: English
Release Date: November 15, 2011

Google and the Internet have changed how the PR game is played—and created an explosion of blogs, Websites, and social media platforms with an insatiable need for news. Small companies can create global visibility for their products on a pennies-a-day budget with online PR and Internet marketing—If...
Cover of Get Bold

Get Bold

Using Social Media to Create a New Type of Social Business

by Sandy Carter
Language: English
Release Date: September 11, 2011

“For crying out loud, IBM ‘gets’ social media. Don’t you think it’s about time that you do? This is the book to get you started.”--Guy Kawasaki, author of Enchantment   “Get Bold is...a book to be embraced, studied, and implemented.”--Jeffrey Gitomer, author of The Little Red Book of...
Cover of Complete B2B Online Marketing
by William Leake, Lauren Vaccarello, Maura Ginty
Language: English
Release Date: July 24, 2012

Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready...
Cover of PR 2.0

PR 2.0

New Media, New Tools, New Audiences

by Deirdre K. Breakenridge
Language: English
Release Date: March 26, 2008

Praise for PR 2.0   “An ‘easy read’ filled with practical examples of how marketing professionals can leverage these new tools to enhance PR activities. The ‘Interviews with the Experts’ sections were especially useful in helping to highlight how companies have benefited from PR2.0.” Maura...
Cover of Your Brand, The Next Media Company

Your Brand, The Next Media Company

How a Social Business Strategy Enables Better Content, Smarter Marketing, and Deeper Customer Relationships

by Michael Brito
Language: English
Release Date: September 19, 2013

Content is still king–and if you’re a brand marketer, you need to start thinking like a media company, too. Your Brand, The Next Media Company brings together the strategic insights, operational frameworks, and practical approaches for transforming your brand into a highly successful media company.   There...
Cover of Social Location Marketing

Social Location Marketing

Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites

by Simon Salt
Language: English
Release Date: January 25, 2011

Front cover “Too many people are running around nowadays calling themselves ‘social media experts.’ Simon doesn't call himself that. His clients do. And they're right. I'll read anything this man writes.” –Peter Shankman   Back cover Social Location Marketing Breakthrough social...
Cover of Facebook Marketing For Dummies
by John Haydon, Stephanie Diamond
Language: English
Release Date: April 10, 2018

Add Facebook to your marketing plan—and watch your sales grow With 2 billion monthly active users across the world, Facebook has evolved into a community of consumers, creating a primary resource for marketers. This presents a demand for knowledge about how to strategically plan, execute,...
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