Electronic Commerce category: 2867 books

Cover of Los Consumidores en el Comercio Electrónico
by Miguel Arias
Language: Spanish
Release Date: October 19, 2015

Tomando como punto de partida la necesidad humana de comunicarse llegamos a un punto en el que lo que se comunica y a quién se comunica, es la clave del éxito. La comunicación fue uno de los primeros dispositivos inventados por el hombre para vivir en comunidad, no sólo para expresarse,...
Cover of Win More Sales in the Digital Age: Learn how to attract quality customers and achieve great results within 30 days
by Vivian W Lee
Language: English
Release Date: November 2, 2015

Digital Marketing or Internet Marketing can be complex and confusing... but it doesn't have to be difficult.This book is written based on fundamental marketing theories and principles, as well as practical "street smart" e-marketing techniques, tools and tips. It is easy to read and follow....
Cover of Optimizing Digital Strategy

Optimizing Digital Strategy

How to Make Informed, Tactical Decisions that Deliver Growth

by Professor Christopher Bones, James Hammersley, Nick Shaw
Language: English
Release Date: December 3, 2018

Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and explains how leaders...
Cover of Le web marketing

Le web marketing

Réussir son e-business

by Seba Myriam
Language: French
Release Date: February 23, 2013

Le net a entraîné une véritable nouvelle révolution commerciale. Le e-commerce est un marché favorable aux consommateurs et une solution parfaite pour protéger le pouvoir d’achat. Il est devenu un vrai sport de compétition dans lequel concourent...
Cover of Digitale Transformation oder digitale Disruption im Handel

Digitale Transformation oder digitale Disruption im Handel

Vom Point-of-Sale zum Point-of-Decision im Digital Commerce

by
Language: German
Release Date: October 28, 2016

Dieses Buch zeigt, wie sich der traditionelle Handel im Zuge der digitalen Transformation quasi neu erfinden und digitales Wissen ins Haus holen kann. Renommierte Autoren aus Wissenschaft und Praxis erläutern, welche Ziele mit der Digitalisierung verfolgt und welche Digitalstrategien schließlich...
Cover of Email marketing 2.0

Email marketing 2.0

Strategie e tecniche efficaci per fare business

by Nazzareno Gorni, Marco Maglio
Language: Italian
Release Date: August 1, 2013

Email marketing 2.0 offre ad aziende e professionisti nuovi strumenti per creare una relazione digitale rilevante con i propri clienti, potenziali e acquisiti, trasformandoli in preziosi ambassador del brand. Capitolo dopo capitolo, questa guida accompagna il lettore dagli elementi fondamentali fino...
Cover of Comment devenir leader de marché local
by Maria Johnsen
Language: English
Release Date: August 30, 2016

Durcissement règlements dans divers pays, des défis dans le marketing mobile et négatif SEO sont quelques-uns des points dans le monde du marketing numérique. Processus SEO traditionnelles sont souvent incapables de renforcer l'optimisation du moteur de recherche et le traitement du volume de...
Cover of Mercadotecnia en los Medios Sociales
by Alicia Durango
Language: Spanish
Release Date: May 21, 2014

Algunos de los medios sociales más populares hoy en día son los sitios web de redes sociales como Facebook, que superó los más de mil millones de usuarios activos mensuales en octubre de 2012. Las funciones sociales implican a menudo la identidad, la conversación, el intercambio, la presencia,...
Cover of The Definitive Guide to Getting Started with OpenCart 2.x
by iSenseLabs
Language: English
Release Date: December 6, 2016

This eBook is written for new users of the free E-Commerce platform OpenCart, which is an open-source project. The eBook will show you how to start from scratch with the platform and how to build your way up to a fully running online store.The beginning of the eBook is about the installation...
Cover of Getting Started in: Dropship
by Jenice Adams
Language: English
Release Date: December 13, 2018

Thank you for your interest in this book.  The "Getting Started in" series, is a series of books designed to help you get the foundation about a subject matter.  Time is one of our most precious resources and as such it does not comeback, for that reason the Jenice Adams created this series....
Cover of Passive Income: How To Make Money Online And Start Your Own Online Business
by Anthony Parker
Language: English
Release Date: February 28, 2019

**The internet has brought about numerous opportunities for earning a decent income and living a flexible, independent lifestyle. The most alluring of these opportunities is the ability to earn a passive income. Everyone dreams of the ability to make money without trading their time for it. The ability...
Cover of Rischi e opportunità del Web 3.0 e delle tecnologie che lo compongono

Rischi e opportunità del Web 3.0 e delle tecnologie che lo compongono

Sfrutta l’evoluzione tecnologica e fai del Web uno spazio in cui vivere al sicuro

by Rudy Bandiera
Language: Italian
Release Date: June 13, 2014

Non hai bisogno di capire come è stato compilato un algoritmo per godere di Google. Non sai come si disintegra l’atomo che genera l’energia con cui accendi la luce. Allo stesso modo non hai idea di come funzioni l’Intelligenza artificiale ma ti accorgi che alcuni e-commerce ti propongono prodotti...
Cover of Digital Economy. Emerging Technologies and Business Innovation

Digital Economy. Emerging Technologies and Business Innovation

Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings

by
Language: English
Release Date: July 20, 2018

This book constitutes the refereed proceedings of the Third International Conference on Digital Economy, ICDEc 2018, held in Brest, France in May 2018. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the...
Cover of Internet Advertising

Internet Advertising

Google AdWords e gli Ads di Facebook, LinkedIn, Twitter e Bing

by Andrea Venturi
Language: Italian
Release Date: January 23, 2017

Aziende di ogni dimensione, esercizi commerciali e liberi professionisti hanno individuato nel Web nuove opportunità di promozione della propria attività: dalla creazione di un e-commerce alla gestione dei social media, passando per lo sviluppo di campagne pubblicitarie online. Alcuni tra i principali...
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