Consumer category: 1529 books

Cover of Using Ebay To Sell Your Car

Using Ebay To Sell Your Car

A How-To Guide Plus Prep Tips To Help You Sell Your Car On eBay Quickly Without Any Problems!

by KMS Publishing
Language: English
Release Date: October 16, 2012

Resembling a worldwide classified ads page, anyone can refer to the website eBay to buy and sell almost anything online. With 15 years in business operations to back it up, worldwide expansions in about 30 other countries and large international companies selling and utilizing their services, eBay...
Cover of The Greedy Hand

The Greedy Hand

How Taxes Drive Americans Crazy and What to Do About It

by Amity Shlaes
Language: English
Release Date: April 25, 2012

The Greedy Hand is an illuminating examination of the culture of tax and a persuasive call for reform, written by one of the nation's leading policy makers, Amity Shlaes of The Wall Street Journal.          The father of the modern American state was an obscure Macy's department store executive...
Cover of The Interdisciplinary Science of Consumption
by Peter C. Whybrow, Sarah F. Brosnan, Darby Proctor
Language: English
Release Date: August 8, 2014

Scholars from psychology, neuroscience, economics, animal behavior, and evolution describe the latest research on the causes and consequences of overconsumption. Our drive to consume—our desire for food, clothing, smart phones, and megahomes—evolved from our ancestors' drive to survive....
Cover of Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions
by Worth Books
Language: English
Release Date: March 28, 2017

So much to read, so little time? This brief overview of Predictably Irrational tells you what you need to know—before or after you read Dan Ariely’s book.   Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader.   This...
Cover of Sensory Marketing

Sensory Marketing

Research on the Sensuality of Products

by
Language: English
Release Date: February 25, 2011

What is sensory marketing and why is it interesting and also important? Krishna defines it as "marketing that engages the consumers’ senses and affects their behaviors." In this edited book, the authors discuss how sensory aspects of products, i.e., the touch , taste, smell, sound, and...
Cover of Rule of Thumb: A Guide to Customer Service and Business Relationships
by Lisa Tschauner
Language: English
Release Date: August 17, 2012

Rule Of Thumb: A Guide to Customer Service and Business Relationships is an introductory guide for first-time entrepreneurs and small business owners seeking to gain a basic understanding of what it takes to create unrivaled customer service and long-lasting business relationships. In today's business...
Cover of The No-Nonsense Guide to Degrowth and Sustainability
by Wayne Ellwood
Language: English
Release Date: March 17, 2014

This guide explores the idea of economic growth, tracing its history and questioning why it has become so unchallengeable and powerful when unlimited growth in a finite world is ultimately impossible. It illustrates how economics based on degrowth can be turned into a positive and how we can arrive...
Cover of Green Giants

Green Giants

How Smart Companies Turn Sustainability into Billion-Dollar Businesses

by E. Williams
Language: English
Release Date: August 12, 2015

What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third bestselling car have in common--besides achieving enormous success with revenue in the tens of billions? They are doing it all while holding to their convictions of implementing sustainable...
Cover of Purchasing Residential Real Estate

Purchasing Residential Real Estate

The Parties and The Contract

by Randall Beach
Language: English
Release Date: December 17, 2013

Purchasing Residential Real Estate is a series of short e-books designed to educate consumers on the process of purchasing a home. The purchase of a home is very often the biggest, one-time investment many of us will make in our lifetimes. The objective of this series is to provide a basic understanding...
Cover of Promotional Marketing
by Roddy Mullin
Language: English
Release Date: May 15, 2018

In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online...
Cover of Lifescale

Lifescale

How to Live a More Creative, Productive, and Happy Life

by Brian Solis
Language: English
Release Date: February 28, 2019

Somewhere along the way, we got distracted. As much as we multitask, love our devices and feel like we’re in control, deep down we know that something is off. Shortened attention spans, declines in critical thinking, lack of sleep, self-doubt and decreased creativity are just some of the effects...
Cover of Free Stuff and Good Deals for Folks Over 50
by Linda Bowman
Language: English
Release Date: November 1, 2007

The completely revised 3rd edition of Free Stuff & Good Deals for Folks over 50 features goods and services that are either absolutely free or are such a fantastic deal, they won’t want to pass them up! And best of all, author and professional bargain hunter Linda Bowman shows them how to obtain their...
Cover of Offline Shopping Hacks

Offline Shopping Hacks

15 Simple Practical Hacks to Save Money Shopping Offline

by Life 'n' Hack
Language: English
Release Date: December 12, 2016

Unlock The Keys To Save Money Shopping Offline The Age of the Internet has allowed people to connect with each other like never before. It’s opened up an entire world of music, thoughts, cat videos and, of course, shopping. Online shopping has experienced a boom in recent years for...
Cover of Beyond the Consumption Bubble
by
Language: English
Release Date: December 14, 2010

Research on consumption can shed light on many fundamental questions, such as the character of society, including social and cultural dimensions; the relations between the generations; dependency on technology and the risks involved; the rise of Asia and its potential consumption preferences; the...
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