Commercial Illustration category: 102 books

Cover of Citizen Designer

Citizen Designer

Perspectives on Design Responsibility (Second Edition)

by Steven Heller, Veronique Vienne
Language: English
Release Date: May 22, 2018

Balancing Social, Professional, and Artistic Views What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture? Citizen Designer, Second Edition, attempts to answer this question with more than seventy debate-stirring essays and interviews espousing viewpoints...
Cover of Brandjam

Brandjam

Humanizing Brands Through Emotional Design

by Marc Gobe
Language: English
Release Date: June 29, 2010

Brandjam, the follow-up to the groundbreaking best-seller Emotional Branding, presents a powerful new concept from renowned designer and business guru Mark Gobe. The Brandjam concept is about innovation, intuition, and risk. Gobe explains how design is the “instrument” companies can use for jazzing...
Cover of Build Your Own Brand

Build Your Own Brand

Strategies, Prompts and Exercises for Marketing Yourself

by Robin Landa
Language: English
Release Date: August 6, 2013

What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is...
Cover of The Graphic Designer's Guide to Clients
by Ellen M. Shapiro
Language: English
Release Date: April 1, 2014

Here is the perfect volume for graphic designers who want real-life advice for long-term success. Renowned designer Ellen Shapiro reveals time-tested tricks of the trade—for making sure the clients you want to work with know about you, become your clients, and work with you productively. Then, in...
Cover of Sustainable by Design

Sustainable by Design

Explorations in Theory and Practice

by Stuart Walker
Language: English
Release Date: May 4, 2012

To advance the subject of design one has to engage in the activity of designing. Sustainable by Design offers a compelling and innovative, design-centred approach that explores both the meaning and practice of sustainable design. Walker explores the design process in the context of sustainability,...
Cover of What Is Influencer Marketing and How Do You Profit from It?
by Raymond Wayne
Language: English
Release Date: February 28, 2019

The Guide to Profiting from Influencer Marketing Want to implement an influencer marketing campaign? Learn How to successfully understand an influencer marketing campaign and become an influencer. Some users on social media post about their experiences with a brand and earn money...
Cover of Managing Corporate Design

Managing Corporate Design

Best Practices for In-House Graphic Design Departments

by Peter L. Phillips
Language: English
Release Date: March 17, 2015

Corporations increasingly view graphic design as a core strategic business competency in a highly competitive climate, and they are challenging their in-house designers to supply far more than a service or support function. Their new role is to provide sound solutions to real-world business pressures....
Cover of The Berlin Brandenburg Airport Signage Project
by Heike Nehl, Sibylle Schlaich
Language: English
Release Date: October 31, 2014

In diesem E-Book stellt das Kommunikationsdesignbüro Moniteurs das Leitsystem-Projekt, das für den Flughafen Berlin Brandenburg entwickelt wurde, vor. Die vier Kapitel erläutern, wie das Leitsystem die bauliche Identität des Flughafens prägt: "Identity" befasst sich mit der Architektur, der Farbwelt,...
Cover of Creación de elementos gráficos
by Inmaculada Villagrán Arroyal
Language: Spanish
Release Date: May 26, 2016

- Ajustar las propiedades de los programas informáticos de diseño para la posterior creación de elementos gráficos de manera que el resultado obtenido sea viable en los diferentes sistemas de impresión. - Realizar ilustraciones de acuerdo a las especificaciones técnicas y del proyecto utilizando...
Cover of Design: Portfolio

Design: Portfolio

Self promotion at its best

by Craig Welsh
Language: English
Release Date: June 1, 2013

Featuring a curated collection of approximately 300 exquisite designs, along with essays from designers in the field about the essence and importance of a good portfolio design, *Design: Portfolio *contains mini-workshops that dissect several featured projects and highlight the effectiveness of exceptional...
Cover of See What I Mean

See What I Mean

How To Use Comics to Communicate Ideas

by Kevin Cheng
Language: English
Release Date: November 15, 2012

If you're an executive, designer, product manager, marketer, or engineer, communication is part of your work. Using images and text in unique ways, comics can engage readers in ways traditional methods can't. In See What I Mean, you'll learn how to create comics about your products and processes without an illustrator—just like Google, eBay, and Adobe do.
Cover of The Pocket Universal Principles of Design

The Pocket Universal Principles of Design

150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers

by William Lidwell
Language: English
Release Date: April 1, 2015

Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials...
Cover of The Big Book of Bags, Tags, and Labels
by Cristian Campos
Language: English
Release Date: May 3, 2011

Bag, tag, and label design is critical in the world of marketing and sales, yet can be challenging to execute successfully. The Big Book of Bags, Tags and Labels is a unique visual collection featuring work from top companies around the globe. It offers hundreds of ideas, pages of inspiration, and...
Cover of The Logo Brainstorm Book

The Logo Brainstorm Book

A Comprehensive Guide for Exploring Design Directions

by Jim Krause
Language: English
Release Date: July 11, 2012

Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning...
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