Research category: 4571 books

David L Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups. Throughout, Planning Focus Groups emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. The author extensively and concisely...

Designated a Doody’s Core Title! Praise for the Second Edition “Provides helpful tips for all levels of writing and is a comprehensive, solid reference for any nurse who plans to write for publication.” —BookEnds “Writing for publication is essential for disseminating...

Written by highly experienced researchers and authors, this practical workbook demystifies the research process for nursing students and practitioners. Fully updated to incorporate recent technological developments, this new edition features a range of exercises to both challenge and support the budding nurse researcher.

An all-inclusive, practical guide to help you design, conduct, and finish your academic dissertation—with minimal drama Sharing the secrets for successfully navigating through the dissertation and thesis process while maintaining your sanity, Finish Your Dissertation, Don't Let It Finish...

This book provides a practical, pedagogical perspective on conducting qualitative interviews with children and young people. From designing and choosing the type of interview through to planning, structuring, conducting, and analysing them this book is a complete toolkit. Drawing upon real-world examples...

As the service sector expands into the global economy, a new science of service is emerging, one that is dedicated to encouraging service innovation by applying scientific understanding, engineering discipline, and management practice to designing, improving, and scaling service systems. Handbook...

Written as an extension of *A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) *Second Edition, thiseasy-to-understand, practical guide covers advanced content on PLS-SEM to help students and researchers apply techniques to research problems and accurately interpret results....

This fully updated edition of Statistics for Research explains statistical concepts in a straight-forward and accessible way using practical examples from a variety of disciplines. If you're looking for an easy-to-read, comprehensive introduction to statistics with a guide to SPSS, this is the book...

This book provides invaluable guidance for thinking through and planning a qualitative study. Rather than offering recipes for specific techniques, master storyteller Robert Stake stimulates readers to discover "how things work" in organizations, programs, communities, and other systems....

***Decoding the Irrational Consumer***is written to help marketing practitioners demystify neuromarketing, a relatively new field of marketing research used to understand consumer response to marketing stimuli. ***Decoding the Irrational Consumer***presents in plain terms the key theoretical...

The book covers the standard models and techniques used in decision making in organizations. The main emphasis of the book is on modeling business-related scenarios and the generation of decision alternatives. Fully solved examples from many areas are used to illustrate the main concepts without getting...

In the global information society, innovation is a highly pervasive process that influences all facets of human life: cultural, economic, political, and institutional. A desire to comprehend the impacts of innovative change on so many areas of urban life prompted the research project that has resulted...

​As urban congestion continues to be an ever increasing problem, routing in these settings has become an important area of operations research. This monograph provides cutting-edge research, utilizing the recent advances in technology, to quantify the value of dynamic, time-dependent information...

We are in the midst of yet another shift in business models because of digital. This time the force for change is not mobility; it’s data and the Internet of Things. The more devices that connect to each other, the more digital creates a personal ecosystem, called Digital Context. Digital Context is...