Marketing category: 13176 books

Build Network Marketing Leaders Faster! Much Faster! Entire three-book leadership series by Tom "Big Al" Schreiter and Keith Schreiter. Book #1: How To Build Network Marketing Leaders Volume One: Step-by-Step Creation of MLM Professionals shows us how to locate the best leader...

If you want to take advantage of social media marketing for your business, look no further. This e-book provides you with easily understood tips and tricks for social network advertising on sites like LinkedIn, Facebook, Twitter, Instagram and YouTube. We’ll show you the best of social media’s...

A guide for online marketers, advertisers and publishers, to increase the digital marketing and optimize their costs and benefits. Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of...

Front cover “Too many people are running around nowadays calling themselves ‘social media experts.’ Simon doesn't call himself that. His clients do. And they're right. I'll read anything this man writes.” –Peter Shankman   Back cover Social Location Marketing Breakthrough social...

Add Facebook to your marketing plan—and watch your sales grow With 2 billion monthly active users across the world, Facebook has evolved into a community of consumers, creating a primary resource for marketers. This presents a demand for knowledge about how to strategically plan, execute,...

WHAT OTHERS ARE SAYING ABOUT THE BOOK “Sujata Ramnarayan’s excellent book does several things that I have not seen in other treatments of this subject. She takes a reasoned perspective on a topic that is often full of hyperbole. The book is filled with advice for the marketer that is...

Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and...

el marketing móvil es un canal de comunicación cuyo alcance crece exponencialmente gracias a la gran popularidad y variedad de las aplicaciones disponibles y, sobre todo, a la alta penetración en el mercado de los dispositivos de movilidad, que engloban soportes como teléfonos móviles, smartphones,...

Cross-cultural marketing is an important element of the contemporary business environment. Many conventional accounts of the topic have conflated cross-cultural and cross-national marketing, but in this groundbreaking, new book, Burton argues that these generalizations have little meaning given the...

Developing an effective service marketing communications strategy starts with a good understanding of the service product and its prospective buyers. It is essential to understand target market segments and their exposure to different media, consumers' awareness of the service product, their attitudes...

Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and...

WordPress® SEO Success   Search Engine Optimization for Your WordPress Website or Blog   Hands-on, up-to-the-minute SEO techniques specifically for WordPress users!   WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for...

Marketing plans are an imperative part of starting any business. They are used as a blueprint for mapping out the manner in which you will be able to achieve your business goals.   A marketing plan is not only necessary for new businesses, as it can be used to...

Still dreaming to create buzz about your offerings and get viral at lightning speed? Viral Marketing is one of the strongest marketing techniques to spread positive word of mouth and drive laser targeted audience without investing a fortune. With the goal of getting hordes of people spreading...