Marketing category: 13176 books
by Hillary Scholl
Language: English
Release Date: August 18, 2018
Language: English
Release Date: August 18, 2018
**You Can Drive Brand Awareness, Grow Traffic & Increase Sales with Video Stories Marketing **
Image and video marketing has never been more important. Video marketing is known to increase revenue by 49%. Imagine if you started getting 50% more sales in your business. What would you do with...
The 30 Day Content Marketing Plan
A 30 Day Blueprint To Creating A Content Marketing Strategy That Converts
Language: English
Release Date: November 30, 2018
Discover how you can finally create a content marketing strategy that will help you grow your business!
** 30-Day Content Marketing Plan is a is a step-by-step blueprint to creating fresh content that converts.**
It’s full of high actionable and practical tips that will walk you through everything...
Obstructive Marketing
Restricting Distribution of Products and Services in the Age of Asymmetric Warfare
Language: English
Release Date: May 23, 2016
In Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes of the product manufacturer, service provider...
by
Language: English
Release Date: June 7, 2007
Language: English
Release Date: June 7, 2007
Connected Marketing is a business book about the state of the art in viral, buzz and word-of-mouth marketing. Written by 17 experts working at the cutting edge of viral, buzz and word-of-mouth marketing, Connected Marketing introduces the range of scalable, predictable and measurable solutions for...
by
Language: English
Release Date: November 26, 2013
Language: English
Release Date: November 26, 2013
The best papers from the Eleventh Annual Colloquium in Relationship Marketing held in Cheltenham, United Kingdom in 2003
The impact of a positive buyer-seller relationship on the profits and customer retention of any company should never be minimized. The Future of Relationship Marketing presents...
by Volker Schmid
Language: English
Release Date: May 1, 2005
Language: English
Release Date: May 1, 2005
Seminar paper from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A (80 percent), University of Teesside (Teesside Business School), 52 entries in the bibliography, language: English, abstract: According to O'Conner...
by Sarah Taylor
Language: English
Release Date: December 22, 2016
Language: English
Release Date: December 22, 2016
Jump into the world of mobile marketing and reach customers on the go. Understand basic mobile marketing concepts and trends, develop a strategy that works for your business, and then implement and optimize the strategy following industry best practices. This book shows how to prepare your website...
Marketing Value Metrics
A New Metrics Model to Measure Marketing Effectiveness
Language: English
Release Date: October 3, 2014
This second edition of Marketing Accountability, now transformed to Marketing Value Metrics, introduces and guides readers through a metrics model developed at the renowned Cranfield School of Management that not only shows how marketing systematically contributes to shareholder value, but also provides...
Mobile Marketing Channel
Online Consumer Behavior
Language: English
Release Date: April 23, 2016
This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It promotes a multichannel strategy in the light of synthesized marketing distribution, consumer behavior,...
by Andrè Festers
Language: German
Release Date: August 25, 2004
Language: German
Release Date: August 25, 2004
Studienarbeit aus dem Jahr 2003 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,3, Fachhochschule Oldenburg/Ostfriesland/Wilhelmshaven; Standort Emden, Veranstaltung: Einführung in das Marketing, Sprache: Deutsch, Abstract: Einleitung Der Begriff...
Value-based Marketing Strategy
Pricing and Costs for Relationship Marketing
Language: English
Release Date: December 19, 2016
This book offers novel methods for developing Value-based marketing strategies aimed at increasing revenue and profits. The Value concept relates all the benefits offered by a product with its price and the effort required to obtain it. Global competition requires managing Value rather than individual...
The Marketing Pathfinder
Key Concepts and Cases for Marketing Strategy and Decision Making
Language: English
Release Date: October 23, 2014
Dozens of lively international case studies that help readers put core marketing principles in a real-world context
From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern business organization....
by Anonymous
Language: English
Release Date: August 28, 2014
Language: English
Release Date: August 28, 2014
Literally Dominate The Internet Marketing Scene And Brand Yourself As The Next Top Marketer With This Indispensable Almanac Of Internet Marketing!
Fully Equip Yourself With Everything You Need To Dominate A Billion Dollar Industry And Literally Make People Throw Cash At You To Learn Your Marketing...
by Anonymous
Language: English
Release Date: September 13, 2014
Language: English
Release Date: September 13, 2014
Mobile marketing is rapidly changing the face of online business. As the cost for cell phones continues to drop, and the number of applications for cell phones continues to increase, more people are doing more things than ever before on their cell phones. If you want to succeed in the online marketing...