Commercial category: 2641 books

Lighthouses and Life Saving along the Connecticut and Rhode Island Coast is the third in a series of titles offering a unique tribute to the men and women who protected the mariners as they traveled along New England's rocky coastline. Thousands of vessels faced the dangers of the rugged sea which caused...

Erie Street Cemetery is Cleveland�s oldest existing cemetery. Today downtown Cleveland towers over this peaceful plot of land, which has remained essentially unchanged since it was opened as a burial ground in 1826 at the far edge of the town, whose population was only about 800 at the time. Within...

In 2016 the Chicago Cubs finally won the World Series after a 108 year losing streak. But before that, "never say die” was a way of life for Cubs fans, including sportswriter Kevin Kaduk... In the summer 2005 season, in a fit of nostalgic, heartfelt (and possibly insane) loyalty to his...

"If it isn't Electric, it isn't Modern." Such was the slogan of the Philadelphia Electric Company, developer of an unprecedented network of massive metropolitan power stations servicing greater Philadelphia at the turn of the twentieth century. These once-brilliant sentinels of civic utility...

As a building type, art museums are unparalleled for the opportunities they provide for architectural investigation and experimentation. They are frequently key components of urban revitalization and often push the limits of building technology. Art museums are places of pleasure, education and contemplation....

This book introduces theater planning to students and practitioners of each field, and provides a detailed guide to the process and the technical requirements particular to theater buildings. Part I is a guide to the concepts and practices of architecture and construction, as applied to performing...

"One of my earliest memories is lying on the floor in front of the kitchen fire, drawing..." Michael Foreman During the war, paper was in short supply but, the large biscuit tins delivered to his Mum's shop were lined with white paper. The tins were about twelve inches square, so unfolded,...

管理風險的人和束手無策的人， 不同的思考方式， 決定了誰能突破「不知道」困境， 從不確定的未來獲益！ 集結NASA×MIT×史丹佛大學 世界頂尖天才在不確定中也能好好決策的思考方式 ※成功的企業通常都擁有管理負面風險，並從中找到機會的管理技術，你與競爭者的差距，就在於如何面對不確定時，你怎麼應對？ 向超一流學習！ NASA×MIT×史丹佛大學頂尖天才這樣思考做決策—— ★從機率掌握不確定性 估算事件發生機率並活用。 利用「情境分析」描繪可能發生的未來。 ★利用決策樹做出合理選擇和找出最佳決策 觀察人類判斷的界線和習慣，如何妨礙我們做出最佳決策。 建構合理選擇架構做決策，並在風險及不確定性中，訂出有助於合理選擇的決策分析原則。 ★徹底管理好你的風險 利用系統思考提高決策品質： 1.深化風險認知，對風險錯誤認知會造成判斷錯誤。 2.以「風險矩陣」綜觀風險相對大小。 3.活用「影響圈」「系統動力學」，驅動系統思考，掌握風險全貌。 ★如何將不確定性逆轉為機會 你應該注意的兩大關鍵字：彈性與價值。 ●●● 面對只會更複雜的未來，你的下一步？ NASA流的決策分析，讓你正確掌握風險，並從中找出更有潛力的發展機會。 ☆本書精華☆ ‧認識錨定效應、過度自信、忽略基準率、月暈效應、從眾效應……了解認知偏誤，避免心理陷阱妨礙制訂合理決策。 ‧決策樹怎麼應用？ ‧加入保險划算嗎？從期望值原則找出對自己最有利的選擇。 ‧開車、搭飛機，哪一個風險比較高？錯誤認知風險，就會做出不當判斷。 ‧企業怎麼在高度不確定環境中找投資機會？ ‧NASA決策分析程序九步驟。 名人推薦 ◤專文推薦 鄭緯筌Vista｜臺灣電子商務創業聯誼會共同創辦人、「內容駭客」網站創辦人 蘇書平...

Since its opening in 1867, the Tunbridge World's Fair has drawn hundreds of thousands of people to its one-of-a-kind event, showcasing the best of regional agriculture and entertainment. The fair, originally intended to determine who owned the fastest horse or best-looking cow, began as an improvised...

The look of a disenchanted neapolitan violinist is the thread that connects the nodes of its existence. The magic of Budapest as a backdrop to the sinking of his illusions; yet it is precisely the ability to react to any defeat will make him a kind of skillful surfer, able to ride the waves most impressive. In this eternal resume lies, perhaps, the harmony that governs his life.

Following World War II, many American cities underwent a large-scale modernization to keep up with the changing times in business technology and architecture. With help from federal funding and planning, expansive and low-density modern projects replaced the crowded blocks of century-old buildings. State-of-the-art...

This vintage book comprises a comprehensive guide to Italian villas and their gardens - written by Edith Wharton. This interesting and profusely illustrated guide will appeal to those with an interest in the beautiful villas of Italy, and it will be of special interest to fans and collectors of Wharton's...

The quaint one-room schoolhouses dotting New Hampshire formed the backbone of the early Granite State education system. Education-minded communities began building these bare-bones schools in the late seventeenth century. In a modest log or clapboard structure, a single teacher faced the challenge of...

Presenting a significant selection of seventy-eight essays, interviews, and symposia from the pioneering AIGA Journal of Graphic Design, Design Culture examines the coming of age of graphic design as a profession and its role in shaping our culture. A diverse group of leading designers, editors, academics,...