Marketing Metaphoria

What Deep Metaphors Reveal About the Minds of Consumers

Business & Finance, Marketing & Sales, Research, Consumer Behaviour, Nonfiction, Social & Cultural Studies, Social Science
Big bigCover of Marketing Metaphoria

More books from Harvard Business Review Press

bigCover of the book Alive at Work by
bigCover of the book Power Is the Great Motivator by
bigCover of the book Financial Intelligence for HR Professionals by
bigCover of the book Work Smarter with LinkedIn by
bigCover of the book Creative Capital by
bigCover of the book Hardball by
bigCover of the book Juice by
bigCover of the book Reinventing You, With a New Preface by
bigCover of the book Conquering the Chaos by
bigCover of the book Five Future Strategies You Need Right Now by
bigCover of the book Ethics for the Real World by
bigCover of the book Strategy for Sustainability by
bigCover of the book HBR Guide to Guide to Getting the Mentoring You Need by
bigCover of the book The First Mile by
bigCover of the book Fail Better by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy