An Introduction to Visual Communication

From Cave Art to Second Life (2nd edition)

Nonfiction, Computers, General Computing, Art & Architecture, General Art, Social & Cultural Studies, Social Science
Cover of the book An Introduction to Visual Communication by Susan B. Barnes, Peter Lang
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Susan B. Barnes ISBN: 9781433142055
Publisher: Peter Lang Publication: July 10, 2017
Imprint: Peter Lang Inc., International Academic Publishers Language: English
Author: Susan B. Barnes
ISBN: 9781433142055
Publisher: Peter Lang
Publication: July 10, 2017
Imprint: Peter Lang Inc., International Academic Publishers
Language: English

Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.

This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book provides students with a better understanding of the visually oriented world in which they live. From cave art to virtual reality, all visual media are discussed with methods for evaluation. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.

This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book provides students with a better understanding of the visually oriented world in which they live. From cave art to virtual reality, all visual media are discussed with methods for evaluation. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

More books from Peter Lang

Cover of the book Die erste Schrift zur Vergleichenden Erziehungswissenschaft/The First Treatise in Comparative Education by Susan B. Barnes
Cover of the book Markteintrittsstrategien bei Innovationen unter besonderer Beruecksichtigung von Preis- und Werbestrategien by Susan B. Barnes
Cover of the book Political Animals by Susan B. Barnes
Cover of the book Kulturbewusstsein als Schluesselkonzept fuer Bildung und Identitaet by Susan B. Barnes
Cover of the book Zugaenge zum Text by Susan B. Barnes
Cover of the book Henry James Goes to War by Susan B. Barnes
Cover of the book Friedrich Theodor Vischer und Italien by Susan B. Barnes
Cover of the book Haeusliche Gewalt und Polizeirecht by Susan B. Barnes
Cover of the book Communicology for the Human Sciences by Susan B. Barnes
Cover of the book International Perspectives on Destination Management and Tourist Experiences by Susan B. Barnes
Cover of the book Insiderrechtliche Probleme bei der Due Diligence by Susan B. Barnes
Cover of the book Experts and Expertise in Science and Technology in Europe since the 1960s by Susan B. Barnes
Cover of the book (Re)thinking Orientalism by Susan B. Barnes
Cover of the book Veterans, Victims, and Memory by Susan B. Barnes
Cover of the book Mitbestimmung bei variabler Verguetung und Zielvereinbarung by Susan B. Barnes
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy