Advertising as Communication

Nonfiction, Social & Cultural Studies, Social Science
Cover of the book Advertising as Communication by Gillian Dyer, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Gillian Dyer ISBN: 9781134972333
Publisher: Taylor and Francis Publication: March 7, 2008
Imprint: Routledge Language: English
Author: Gillian Dyer
ISBN: 9781134972333
Publisher: Taylor and Francis
Publication: March 7, 2008
Imprint: Routledge
Language: English

Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.

More books from Taylor and Francis

Cover of the book International Remittance Payments and the Global Economy by Gillian Dyer
Cover of the book Knowledge Management by Gillian Dyer
Cover of the book Embodying Charisma by Gillian Dyer
Cover of the book Regulating Technology by Gillian Dyer
Cover of the book The Philosophy of Heidegger by Gillian Dyer
Cover of the book Radical Reform in Yeltsin's Russia: What Went Wrong? by Gillian Dyer
Cover of the book The Limits of Biological Treatments for Psychological Distress by Gillian Dyer
Cover of the book Sex Crimes and Sex Offenders by Gillian Dyer
Cover of the book Environmental Decision-Making in Context by Gillian Dyer
Cover of the book Psychoanalysis and the Birth of the Self by Gillian Dyer
Cover of the book The Indian Empire by Gillian Dyer
Cover of the book Story Bridges by Gillian Dyer
Cover of the book Worker Participation in Europe by Gillian Dyer
Cover of the book Eros by Gillian Dyer
Cover of the book Intercultural Communication by Gillian Dyer
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy