501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition

Business & Finance, Marketing & Sales, Advertising & Promotion, Career Planning & Job Hunting, Small Business
Cover of the book 501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition by Tom Feltenstein, McGraw-Hill Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Tom Feltenstein ISBN: 9780071744096
Publisher: McGraw-Hill Education Publication: July 19, 2010
Imprint: McGraw-Hill Education Language: English
Author: Tom Feltenstein
ISBN: 9780071744096
Publisher: McGraw-Hill Education
Publication: July 19, 2010
Imprint: McGraw-Hill Education
Language: English

Bigger, Badder, Better! ATTACK OF THE KILLER MARKETING TACTICS!

A few years back, marketing super-guru Tom Feltenstein in rewrote the book on high-impact marketing that works. Fast-forward to today and new technologies, more sophisticated consumers/competitors, and a whole new media landscape have changed all the rules. In response, Feltenstein has upped his game, and in , he delivers even MORE sure-fire marketing strategies and tactics that let you outwit, outthink, and outsell the other guy.

Based on case studies of clients ranging from small nonprofits to giants like Coca-Cola and McDonald's, this book delivers tips and tricks on a range of hot topics:

  • Planning the Battle--and Choosing the Right Tactics
  • eMarketing, Digital Media/Social Networking
  • Grand Opening/Reopening and Holidays
  • Four Walls Marketing
  • Direct Mail and Ads, Coupons and Tear-outs, Event Tie-ins, and Gift Certificates
  • Marketing Measurement

No matter what your budget is, you can still wage cutting-edge marketing and promotional campaigns that get the word out about your business, cement the loyalty of your existing customers--and win more new customers than you can handle.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Bigger, Badder, Better! ATTACK OF THE KILLER MARKETING TACTICS!

A few years back, marketing super-guru Tom Feltenstein in rewrote the book on high-impact marketing that works. Fast-forward to today and new technologies, more sophisticated consumers/competitors, and a whole new media landscape have changed all the rules. In response, Feltenstein has upped his game, and in , he delivers even MORE sure-fire marketing strategies and tactics that let you outwit, outthink, and outsell the other guy.

Based on case studies of clients ranging from small nonprofits to giants like Coca-Cola and McDonald's, this book delivers tips and tricks on a range of hot topics:

No matter what your budget is, you can still wage cutting-edge marketing and promotional campaigns that get the word out about your business, cement the loyalty of your existing customers--and win more new customers than you can handle.

More books from McGraw-Hill Education

Cover of the book Leading Through the Turn: How a Journey Mindset Can Help Leaders Find Success and Significance by Tom Feltenstein
Cover of the book Fritzing for Inventors: Take Your Electronics Project from Prototype to Product by Tom Feltenstein
Cover of the book Universal Design Handbook, 2E by Tom Feltenstein
Cover of the book 5 Steps to a 5: 500 AP English Literature Questions to Know by Test Day, Second Edition by Tom Feltenstein
Cover of the book Energy Investing DeMystified by Tom Feltenstein
Cover of the book How to Succeed with Continuous Improvement: A Primer for Becoming the Best in the World by Tom Feltenstein
Cover of the book Tuesday Morning Coaching: Eight Simple Truths to Boost Your Career and Your Life by Tom Feltenstein
Cover of the book How to Do Everything: iPad, 3rd Edition by Tom Feltenstein
Cover of the book The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI by Tom Feltenstein
Cover of the book RHCSA/RHCE Red Hat Linux Certification Practice Exams with Virtual Machines (Exams EX200 & EX300) by Tom Feltenstein
Cover of the book Medical Biochemistry: The Big Picture by Tom Feltenstein
Cover of the book The Huawei Way: Lessons from an International Tech Giant on Driving Growth by Focusing on Never-Ending Innovation by Tom Feltenstein
Cover of the book Current Reconstructive Surgery by Tom Feltenstein
Cover of the book McGraw-Hill's Conquering the New GRE Math by Tom Feltenstein
Cover of the book Design for Six Sigma, Chapter 3 - Product Development Process and Design for Six Sigma by Tom Feltenstein
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy