106年主題式行銷學(含行銷管理學)高分題庫[國民營事業招考](千華)

Nonfiction, Reference & Language, Study Aids, Graduate & Professional, Civil Service
Cover of the book 106年主題式行銷學(含行銷管理學)高分題庫[國民營事業招考](千華) by 張恆, 千華數位文化
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Author: 張恆 ISBN: 3429863748847
Publisher: 千華數位文化 Publication: December 23, 2016
Imprint: Language: Chinese
Author: 張恆
ISBN: 3429863748847
Publisher: 千華數位文化
Publication: December 23, 2016
Imprint:
Language: Chinese
千華數位文化出版 書號:2B801061實體書籍購買連結:https://goo.gl/zTZ4qG各類考試介紹連結:http://goo.gl/Q3edo7「行銷管理學」與「行銷學」考題範圍廣泛,現今考試無論考試等級類別,命題者皆以應考者須認知大環境而題目較具有普遍性、廣博性及深入性,並無所謂之簡單或很難之分,僅區分簡單或複雜。 但本書仍以歷屆考題為主,輔以未來趨勢,尤其是現今行銷競爭環境及國際行銷現況,將坊間教科書之理論重要內容,經彙集整合,著手編輯出一本適合考生加以自習之良好教材,希冀真能提供考生極大之助益。書末特別收錄101~105年等相關考試的試題及解析,使考生能在試題演練中,增強應試實力,利用考前時間抓住最重點速讀,以求在短時間內盡力爭取高分。本書另附電子書輔助教材,收錄96~100年行銷學及行銷管理學試題及解析,提高您學習效率,更是您考前複習、快速搶分的必備考用書!「索取隨書輔助教材:http://www.chienhua.com.tw/TeachingAids/BN/2B801061.html」
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千華數位文化出版 書號:2B801061實體書籍購買連結:https://goo.gl/zTZ4qG各類考試介紹連結:http://goo.gl/Q3edo7「行銷管理學」與「行銷學」考題範圍廣泛,現今考試無論考試等級類別,命題者皆以應考者須認知大環境而題目較具有普遍性、廣博性及深入性,並無所謂之簡單或很難之分,僅區分簡單或複雜。 但本書仍以歷屆考題為主,輔以未來趨勢,尤其是現今行銷競爭環境及國際行銷現況,將坊間教科書之理論重要內容,經彙集整合,著手編輯出一本適合考生加以自習之良好教材,希冀真能提供考生極大之助益。書末特別收錄101~105年等相關考試的試題及解析,使考生能在試題演練中,增強應試實力,利用考前時間抓住最重點速讀,以求在短時間內盡力爭取高分。本書另附電子書輔助教材,收錄96~100年行銷學及行銷管理學試題及解析,提高您學習效率,更是您考前複習、快速搶分的必備考用書!「索取隨書輔助教材:http://www.chienhua.com.tw/TeachingAids/BN/2B801061.html」

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